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The Benefits Of Influencer Marketing [Infographic]

Monday 18 September 2017

2 minute read

By Rachael Farley

Sometimes posting quality content isn’t enough anymore - but where can you find that extra boost?

Influencer Marketing is where you use ordinary people to promote your brand. As the following infographic states, 92% of customers trust genuine reviews from someone they can relate to rather than relying on company advertising.

Here’s a handy infographic by MainPath that goes into more detail as well as explaining how to build your own influencer marketing campaign.

1607_ig_main-path-marketing_social-media-influencers.jpg

Discover more posts like this via Marketing Strategy.

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