--- title: How To Create An Effective Facebook Business Page description: Ensure that you are using your Facebook business page to it's full extent with our helpful guide. image: https://www.thriveability.co.uk/hubfs/Blog_Featured-Images/SOCIAL-MEDIA-FB1.jpg --- [![Thrive Logo](https://www.thriveability.co.uk/hubfs/thrive-logo-pink-1.svg)](https://www.thriveability.co.uk/) - [What We Do](https://www.thriveability.co.uk/what-we-do) - [About](https://www.thriveability.co.uk/about-us) - [Approach](https://www.thriveability.co.uk/approach) - [Work](https://www.thriveability.co.uk/work) - [Blog](https://www.thriveability.co.uk/blog) - [Contact](https://www.thriveability.co.uk/contact) Blog # How To Create An Effective Facebook Business Page March 31, 2016 4 Minute Read By Thrive HQ ## With [50 million small businesses](http://techcrunch.com/2016/01/27/facebook-grows/?ncid=rss) having an active Facebook page we thought it was time to take a look at what makes an effective Facebook page. So we have complied a helpful guide to ensuring that you are using your business page to its full extent... ### Timeline Your Facebook page should look similar to ours - you should have a good quality profile picture and cover photo that relates to your business. ![Thrive_Blog.jpg](https://www.thriveability.co.uk/hs-fs/hubfs/Thrive_Blog.jpg?width=1024&name=Thrive_Blog.jpg "Thrive_Blog.jpg") ### Call-to-Action To set up your call-to-action button on your Facebook page simply click the 'Add Call To Action' button which you will find in the same place that our 'Contact Us' call-to-action is on the image above. Click the drop down and you will be able to choose from the list below. Pick the call-to-action that is the most relevant to your business and your customers. ![CTA-1.jpg](https://www.thriveability.co.uk/hs-fs/hubfs/CTA-1.jpg?width=1024&name=CTA-1.jpg "CTA-1.jpg") ### Service Page To add your services onto your page click on the 'Services' tab and then on the 'Add a Service' button. Once you have added all of your services click the 'published' button on the left hand side, your services will then appear above your posts on your time line. ![services.jpg](https://www.thriveability.co.uk/hs-fs/hubfs/services.jpg?width=1024&name=services.jpg "services.jpg") ### About Page Click on your 'About' tab and make sure all the relevant information about your business is filled out and up to date, business often forget to update addresses and phone numbers on their Facebook pages. ![about_page.jpg](https://www.thriveability.co.uk/hs-fs/hubfs/about_page.jpg?width=1024&name=about_page.jpg "about_page.jpg") With an up to date page and regular posts and engagement Facebook is bound to become a very strong marketing tool for your business!  #### Share this post... [mailto:?Subject=Check%20out%20this%20post&Body=https://www.thriveability.co.uk//blog/how-to-create-an-effective-facebook-business-page](mailto:?Subject=Check%20out%20this%20post&Body=https://www.thriveability.co.uk//blog/how-to-create-an-effective-facebook-business-page) Ready to talk? ## Whether you need a new website, a branding refresh, or a marketing strategy, the first step is a conversation. We'll give you an honest view of where you are and what's worth doing next. ## You may also like to read... June 19, 2019 #### [Study Reveals Importance of Page Speed Times Over Animation and Video](https://www.thriveability.co.uk/blog/study-reveals-importance-of-page-speed-times-over-animation-and-video) A recent study has revealed the importance of ensuring your page loads speedily and effectively. September 3, 2018 #### [Website Guidance for Keeping WordPress Safe and Sound](https://www.thriveability.co.uk/blog/keeping-wordpress-safe-and-sound) When it comes to website content management systems (CMS), WordPress is one of the most popular. This means there are plugins for almost... November 24, 2017 #### [Why Your HTTPS and SSL Are Crucial to Your Website Security and Attracting Visitors](https://www.thriveability.co.uk/blog/why-your-https-and-ssl-are-crucial-to-your-website-security-and-attracting-visitors) Let's face it, you barely understand coding, but you need to ask these questions of your developer to ensure your website security is up to... ![hubspot-logo-white](https://www.thriveability.co.uk/hubfs/2021%20Assets/Partner%20Logos/hubspot-logo-white.svg "hubspot-logo-white") ![google-partner-logo-white](https://www.thriveability.co.uk/hubfs/2021%20Assets/Partner%20Logos/google-partner-logo-white.svg "google-partner-logo-white") Copyright © Thrive Marketing Limited 2026 [Linkedin](https://www.linkedin.com/company/thrivehq?trk=top_nav_home/) [hello@thriveability.co.uk](mailto:hello@thriveability.co.uk) [01325 778 786](tel:01325%20778%20786)