We previously knew of each other as neighbours on Aycliffe Business Park. Baltic reached out via our website for some information about inbound marketing, to produce a tangible strategy around their existing marketing efforts.

From that initial enquiry, we went on to implement HubSpot and inbound marketing into a forward-thinking, enthusiastic organisation. The first touchpoint was a buyer personas workshop to identify their current personas and how we could build a marketing strategy. This very first session was an eyeopener for the team, who were now invigorated with great ideas for targeting and marketing business opportunities, which is when we took them through the full Thriveability Plan process.