--- title: "Instagram Stories: Share Your Whole Day, Not Just Glimpses" description: Are you now using Instagram Stories, as opposed to Snapchat? What is this new platofmr and does it differ in anyway to Snapchat? image: https://www.thriveability.co.uk/hubfs/Blog_Featured-Images/INSTAGRAM-NAILS-3.jpg --- [![Thrive Logo](https://www.thriveability.co.uk/hubfs/thrive-logo-pink-1.svg)](https://www.thriveability.co.uk/) - [What We Do](https://www.thriveability.co.uk/what-we-do) - [About](https://www.thriveability.co.uk/about-us) - [Approach](https://www.thriveability.co.uk/approach) - [Work](https://www.thriveability.co.uk/work) - [Blog](https://www.thriveability.co.uk/blog) - [Contact](https://www.thriveability.co.uk/contact) Blog # Instagram Stories: Share Your Whole Day, Not Just Glimpses August 19, 2016 5 Minute Read By Sarah Burns ## If you’re on Instagram or in the social media department of your business, you’re sure to have come across Instagram Stories. The new addition to Instagram is found via that new bar of circles with photos of your connections along the top of your app. [![](http://65.media.tumblr.com/3c84f9684e9717224c126a4bb3d53e20/tumblr_inline_obae6aJ6lz1svf3j7_540.jpg)](http://65.media.tumblr.com/3c84f9684e9717224c126a4bb3d53e20/tumblr_inline_obae6aJ6lz1svf3j7_540.jpg) ###### Image via [Instagram](http://blog.instagram.com/post/148348940287/160802-stories) Of course, the cynics among you have already drawn the startlingly obvious comparisons to Snapchat and this seemingly close attempt at rivalling the video-sharing app. The benefits, being that you can put all of your photos, videos and “Stories” into one app, rather than investing time in two. Instagram Stories allows you to post as many photo and video updates that form the “story” of your hour, day, week and life. After 24 hours, your story disappears in the same way that your Snapchat story disappears. See the similarities yet? Of course, people can still “screenshot” your stories, in the same way they can with Snapchat and you also get lots of cool editing tools, again, like you do with Snapchat. If your business is already on Instagram, this is a much easier way to share updates from your company, rather than trying to build a Snapchat audience as well, so if you ever wanted to try video and photo updates, this is a great way to try it out. Find out more, via Instagram, [here](http://blog.instagram.com/post/148348940287/160802-stories). Will it overtake Snapchat in popularity? Facebook-owned platform Instagram does stand a chance in comparison to other features that Facebook has – albeit, more cleverly – adopted, including Riff and Poke, thanks to the much improved design and user capabilities. Instagram Stories is much more enjoyable to use and its features are much clearer, it now means that rather than Instagram changing, Snapchat must develop instead. The difficulty of Snapchat’s design and features was once a “plus” sign for teens that didn’t want parents prying (as they do on Facebook), but it now may be its downfall too. The Verge has done an excellent comparison of the platforms and Snapchat’s need to improve – [read it here](http://www.theverge.com/2016/8/6/12388880/snapchat-instagram-stories-copied-design-clones). [![](https://cdn3.vox-cdn.com/thumbor/CU2gsrwT_HzbRk42jZ4rPEDZdpA=/600x0/filters:no_upscale()/cdn0.vox-cdn.com/uploads/chorus_asset/file/6898119/snapchat-instagram-stories-comparison-screenshots-1.0.png)](https://cdn3.vox-cdn.com/thumbor/CU2gsrwT_HzbRk42jZ4rPEDZdpA=/600x0/filters:no_upscale()/cdn0.vox-cdn.com/uploads/chorus_asset/file/6898119/snapchat-instagram-stories-comparison-screenshots-1.0.png) ###### A comparison of Instagram Stories and Snapchat \[L-R\] via [The Verge](http://www.theverge.com/2016/8/6/12388880/snapchat-instagram-stories-copied-design-clones) **To discuss the content of this blog or how we can support your business, get in touch with our team today via email [hello@thriveability.co.uk](mailto:hello@thriveability.co.uk) or call 0845 838 7517. ** #### Share this post... [mailto:?Subject=Check%20out%20this%20post&Body=https://www.thriveability.co.uk//blog/instagram-stories-share-your-whole-day-not-just-glimpses](mailto:?Subject=Check%20out%20this%20post&Body=https://www.thriveability.co.uk//blog/instagram-stories-share-your-whole-day-not-just-glimpses) Ready to talk? ## Whether you need a new website, a branding refresh, or a marketing strategy, the first step is a conversation. We'll give you an honest view of where you are and what's worth doing next. ## You may also like to read... August 26, 2016 #### [Snapchat Memories: Are Snapchat and Instagram Morphing Into One?](https://www.thriveability.co.uk/blog/snapchat-memories-are-snapchat-and-instagram-morphing-into-one) Snapchat has revealed a new feature – Memories – this summer, which seemingly moves the platform away from its original premise – photos... September 4, 2017 #### [Snapchat or Instagram: Which One Should Your Business Adopt?](https://www.thriveability.co.uk/blog/snapchat-or-instagram-which-one-should-your-business-adopt) Snapchat or Instagram? We now have a winner, in spite of the rival apps' competitiveness and similarities. March 6, 2017 #### [Facebook Takes Inspiration From Snapchat and LinkedIn](https://www.thriveability.co.uk/blog/facebook-takes-inspiration-from-snapchat-and-linkedin) Facebook has been through the mill in recent years - it's fought off fierce competition from new platforms and is doing its best to remain... ![hubspot-logo-white](https://www.thriveability.co.uk/hubfs/2021%20Assets/Partner%20Logos/hubspot-logo-white.svg "hubspot-logo-white") ![google-partner-logo-white](https://www.thriveability.co.uk/hubfs/2021%20Assets/Partner%20Logos/google-partner-logo-white.svg "google-partner-logo-white") Copyright © Thrive Marketing Limited 2026 [Linkedin](https://www.linkedin.com/company/thrivehq?trk=top_nav_home/) [hello@thriveability.co.uk](mailto:hello@thriveability.co.uk) [01325 778 786](tel:01325%20778%20786)