It is not uncommon for businesses to hold a few misconceptions about outsourcing their marketing activities, somewhat understandably.
Whether its about losing control or trusting the agency you're dealing with, there can be many reasons that an organisation hesitates before saying "yes" to an agency.
We want to clear up a few of those misconceptions and doubts, so don't be frightened to speak with us about our services and reputation (check out our testimonials), but here are a few truths that we hope you will agree with...
Expectation: "It costs too much to outsource marketing to an agency!"
Reality: Marketing agencies typically cost less than hiring an in-house marketing department.
Expectation: "They won't know anything that we don't already know."
Reality: Marketing agencies are full of people with a variety of skill sets and knowledge of not only their role and its requirements but additional techniques, you won't have considered...
Expectation: "We will lose control of how our work is managed and completed."
Reality: Marketing agencies are very flexible and will work with their clients in a way that suits them.
There you have it! These are probably the three biggest worries from organisations, but we want to clarify even further with you just how wrong they could be, when you choose the right agency!
We encourage anybody who has been hesitant about outsourcing any of their business functions to speak with agencies and ask open questions about the possibilities!
If you want to know more about the topics in this blog, feel free to arrange a chat with our team. The kettle is always on, so call 0845 838 7517 or email hello@thriveability.co.uk and we'll be happy to arrange a get-together!
