---
title: 6 Top Tips for Choosing A Website Domain Name
description: Choosing a domain name isn't straight forward for new businesses - you're unlikely to get your first-choice domain. But, there are tips to get you close.
image: https://www.thriveability.co.uk/hubfs/Blog_Featured_Main/MAC-CODING-WEB-WEBSITE.jpg
---

[![Thrive Logo](https://www.thriveability.co.uk/hubfs/thrive-logo-pink-1.svg)](https://www.thriveability.co.uk/)

- [What We Do](https://www.thriveability.co.uk/what-we-do)
- [About](https://www.thriveability.co.uk/about-us)
- [Approach](https://www.thriveability.co.uk/approach)
- [Work](https://www.thriveability.co.uk/work)
- [Blog](https://www.thriveability.co.uk/blog)
- [Contact](https://www.thriveability.co.uk/contact)

Blog

# 6 Top Tips for Choosing A Website Domain Name

August 31, 2020

5 Minute Read

By Johnny Woods

## Choosing a domain name sounds simple, right? You might be surprised to hear that if you're a new business or renaming your company, it may not be so straight-forward...

Most businesses have already chosen their domain throughout the UK and as such, this leaves less for the rest of us to choose from! It is often the case that the ideal domain for your business or start-up is already taken and this means that we have to think outside of the box.

If you find that the domain **yourcompanyname.co.uk** is already taken, try these tips and alternatives to get you moving:

**1. Add additional words** **-** Try adding words like **weare** or **team** before the name to provide a different option. Try to keep it simple and make sure it resonates with your brand.

**2. Add a verb** **-** Adding **buy**, **get**, **call**, **shout**, **create** can often be a viable option when your ideal domain is not available.

**3. Include what it is -** What are you actually selling or offering? If you’re specifically a clothes retailer or offering an app you could use this as a defining keyword i.e. **yoursclothing.com** or **discordapp.com**. 

**4. Location, location, location** **-** Adding your town or city location to the beginning or end could solve the issue i.e. **obriensnyc.com** or **hardrockhoteltenerife.com**.

**5. Different domain extensions -** Back in 2015, hundreds of new domain extensions were released to help with this very issue. Choose an alternative to the usual .co.uk or .com., by opting for .online, .shop, .pizza, .photography... the list goes on!

**6. Try a domain search tool -** Sites like [Go Daddy](https://uk.godaddy.com/) allow you to search the web and find out whether your ideal domain is available - and recommends alternatives. 

Whatever domain name you choose, keep the following simple guidelines in mind:

- Simpler the better
- Short and sweet
- Keep it memorable
- Stay relevant
- Don’t confuse yourself with others
- Avoid hard to spell words
- Stay away from the same letters together

Say your desired domain name out loud - is it confusing or does it sound strange? Imagine saying it to a stranger over the phone - is the spelling of sound of your domain obvious or will it cause difficulty? 

**PRO-TIP:** Try to keep your domain the same or very similar to your social media handles if possible - consistency is key, it also helps with your exposure on Google!

**Please Note: This blog post was adapted and taken from our ebook, *The Ultimate Guide to Planning Your New Website Project*, which you can [download in full here](https://www.thriveability.co.uk/ebook/ultimate-guide-new-website-project).**

#### Share this post...

<http://www.facebook.com/sharer.php?u=https://www.thriveability.co.uk//blog/top-tips-for-choosing-a-website-domain-name> <https://twitter.com/intent/tweet> <http://www.linkedin.com/shareArticle?url=https://www.thriveability.co.uk//blog/top-tips-for-choosing-a-website-domain-name> [mailto:?Subject=Check%20out%20this%20post&Body=https://www.thriveability.co.uk//blog/top-tips-for-choosing-a-website-domain-name](mailto:?Subject=Check%20out%20this%20post&Body=https://www.thriveability.co.uk//blog/top-tips-for-choosing-a-website-domain-name)

Ready to talk?

## Whether you need a new website, a branding refresh, or a marketing strategy, the first step is a conversation.

We'll give you an honest view of where you are and what's worth doing next.

## You may also like to read...

<https://www.thriveability.co.uk/blog/new-domain-urls-could-cause-companies-an-expensive-headache>

 February 11, 2014

#### [New Domain URLs Could Cause Companies an Expensive Headache](https://www.thriveability.co.uk/blog/new-domain-urls-could-cause-companies-an-expensive-headache)

It has been announced that websites might soon get the chance to have more relevant website URLs, with the introduction of unique domain...

<https://www.thriveability.co.uk/blog/how-facebook-instagram-and-apple-are-reducing-your-phone-dependency>

 November 30, 2018

#### [How Facebook, Instagram and Apple Are Reducing Your Phone Dependency](https://www.thriveability.co.uk/blog/how-facebook-instagram-and-apple-are-reducing-your-phone-dependency)

Yes, we've all been monitoring our screen time, and whether you're ashamed or impressed, it's definitely got you thinking about your...

<https://www.thriveability.co.uk/blog/google-analytics-identifying-the-right-types-of-traffic>

 February 24, 2020

#### [Google Analytics: Identifying the Right Types of Traffic](https://www.thriveability.co.uk/blog/google-analytics-identifying-the-right-types-of-traffic)

If you’re reading your Google Analytics report and looking for ways to boost the amount - or quality - of traffic coming to your site,...

![hubspot-logo-white](https://www.thriveability.co.uk/hubfs/2021%20Assets/Partner%20Logos/hubspot-logo-white.svg "hubspot-logo-white") ![google-partner-logo-white](https://www.thriveability.co.uk/hubfs/2021%20Assets/Partner%20Logos/google-partner-logo-white.svg "google-partner-logo-white")

Copyright © Thrive Marketing Limited 2026

[Linkedin](https://www.linkedin.com/company/thrivehq?trk=top_nav_home/)

[hello@thriveability.co.uk](mailto:hello@thriveability.co.uk) [01325 778 786](tel:01325%20778%20786)