Blog

How to Promote Your Business Using LinkedIn Advertising

If you’re a B2B company, you might not have seen the results you desired from a Facebook or Twitter advertising campaign due to the segmenting options they have available.

Aug
5

8 minute read

11 Add-ons and Integrations for HubSpot in 2020

The capability of HubSpot’s software is, in many ways, unrivalled. However, it can be enhanced with the addition of its rich catalogue of add-ons and integrations from other platforms and tools.

Jul
22

12 minute read

Does Your Organisation Need to Use Instagram Stories or Facebook Stories?

Like a lot of things, it’s easy to get in a rut. Social media is so rapidly-evolving that it can be very easy to forget there are now new tools and platforms, as well as different ways of using social media, for your business.

Jul
19

10 minute read

How to Conduct Customer Feedback Surveys

Feedback. It’s something that some of us crave, some of us dread and some of us struggle to give. But it’s crucial to the development and expansion of your business, as well as improving and adjust marketing and sales efforts.

Jul
15

10 minute read

How to Manage Your HubSpot Account With a Regular HubSpot Portal Audit

HubSpot is a mammoth platform, especially if you’re a Professional or Enterprise user, so it goes without saying it can be a real beast to keep organised and working efficiently.

Jul
12

15 minute read

21 Questions to Ask Your Existing Clients to Build Your Buyer Personas

Developing a detailed buyer persona can help all aspects of your organisation, bringing your sales and marketing team together to optimise your customers’ journey.

Jul
5

14 minute read

A/B Testing Methods to Attract Your Buyer Personas to Your Website

If one of your website pages isn’t performing as well - bounces are high and conversions are low - you may turn to A/B testing to determine the issue and improve the user experience.