--- title: What Does Inbound Marketing Mean for the North East? description: If you're wondering what impact inbound marketing can have on your Newcastle, Teesside or North East business, we can give you an overview. image: https://www.thriveability.co.uk/hubfs/Blog_Featured-Images/NORTH-EAST-TEES-MIDDLESBROUGH.png --- [![Thrive Logo](https://www.thriveability.co.uk/hubfs/thrive-logo-pink-1.svg)](https://www.thriveability.co.uk/) - [What We Do](https://www.thriveability.co.uk/what-we-do) - [About](https://www.thriveability.co.uk/about-us) - [Approach](https://www.thriveability.co.uk/approach) - [Work](https://www.thriveability.co.uk/work) - [Blog](https://www.thriveability.co.uk/blog) - [Contact](https://www.thriveability.co.uk/contact) Blog # What Does Inbound Marketing Mean for the North East? August 11, 2017 3 Minute Read By Sarah Burns ## You've probably heard of the term inbound marketing coined by a number of local, or UK-wide, agencies - but what does it mean for the North East? We began our [inbound marketing journey](https://www.thriveability.co.uk/inbound-marketing) way back in 2013 and, to be fair, we've been educating other businesses and individuals ever since. The term was relatively alien to most back then - it may still be to you now. It's origin is the USA and it is a particular marketing methodology from US organisation, HubSpot. If you're in the North East, you may feel like it's more important to attend exhibitions, pay for local radio advertising or invest in an advert in the local newspaper. However, inbound marketing is a wholesome approach to all-round marketing challenges. It provides a solution in its ability to attract customers when *they *are good and ready. Rather than spending your time on a radio advert for Heart FM or a piece in the Chronicle, you can set up an all-singing, all-dancing website and marketing solution with inbound. How? HubSpot is our automation platform of choice. It allows you to implement social media marketing, blogging, email marketing, ebooks and lead generation processes. All of this can also be analysed in the HubSpot platform, so you can monitor your efforts. North East organisations can also benefit from our support as a [local Partner Agency](https://www.thriveability.co.uk/blog/what-are-the-benefits-of-buying-hubspot-through-a-hubspot-partner-agency). Rather than going direct to HubSpot, [by coming to us](https://www.thriveability.co.uk/blog/why-its-important-to-use-a-local-hubspot-agency) we can support you with a retainer package and implement the basics or talk you through additional options.  [**Enquire about our free 30-day HubSpot trial or get in touch about our HubSpot retainer packages.**](https://www.thriveability.co.uk/contact) **Find out more via [Inbound Marketing](https://www.thriveability.co.uk/blog/topic/inbound-marketing).** #### Share this post... [mailto:?Subject=Check%20out%20this%20post&Body=https://www.thriveability.co.uk//blog/what-does-inbound-marketing-mean-for-the-north-east](mailto:?Subject=Check%20out%20this%20post&Body=https://www.thriveability.co.uk//blog/what-does-inbound-marketing-mean-for-the-north-east) Ready to talk? ## Whether you need a new website, a branding refresh, or a marketing strategy, the first step is a conversation. We'll give you an honest view of where you are and what's worth doing next. ## You may also like to read... January 11, 2021 #### [2021 is the year to embrace stress-free video marketing](https://www.thriveability.co.uk/blog/2021-is-the-year-to-embrace-stress-free-video-marketing) Video marketing has long been on the horizon, daunting many of us for about 2-3 years, but it’s time to embrace the Zoom age, and utilise... January 18, 2021 #### [The tools you need in your marketing tech stack in 2021](https://www.thriveability.co.uk/blog/the-tools-you-need-in-your-marketing-tech-stack-in-2021) Earlier this month we identified the three areas you need to address for a robust marketing tech stack in 2021, but this week we’re looking... August 15, 2014 #### [What Is 'Thriveability'? Content Marketing Services That Give You The Power to "Thrive"!](https://www.thriveability.co.uk/blog/what-is-thriveability-content-marketing-services-that-give-you-the-power-to-thrive) We've been on the World Wide Web for a while now and it struck us that clients understand content marketing, inbound methods and that... ![hubspot-logo-white](https://www.thriveability.co.uk/hubfs/2021%20Assets/Partner%20Logos/hubspot-logo-white.svg "hubspot-logo-white") ![google-partner-logo-white](https://www.thriveability.co.uk/hubfs/2021%20Assets/Partner%20Logos/google-partner-logo-white.svg "google-partner-logo-white") Copyright © Thrive Marketing Limited 2026 [Linkedin](https://www.linkedin.com/company/thrivehq?trk=top_nav_home/) [hello@thriveability.co.uk](mailto:hello@thriveability.co.uk) [01325 778 786](tel:01325%20778%20786)