Mar 16 12 minute read The Best Way to Utilise Negative Keywords on Google Ads Google Ads focuses on two things - relevance and budget - but without realising it you may be throwing away your budget on irrelevant, and/or costly search terms. Continue Reading
Mar 9 14 minute read 4 New Instagram Features for Marketers in 2022 Instagram is always evolving, but it’s not just for influencers and those deadset on jumping on board the latest Reels trends. Continue Reading
Feb 23 14 minute read 5 Marketing Activities to Promote Your Website for Free Websites are the ‘shop window’ of your business, whatever business that is, it’s usually the first thing that a potential customer navigates to. Continue Reading
Jul 7 18 minute read What Is Off-Page SEO? SEO is a topic that continues to evolve and change the way we as marketers and business owners develop and realign our websites and wider marketing strategy. Continue Reading
Jun 7 13 minute read 3 Business Must-Dos Now to Save Time & Money Later Our lives have changed during the pandemic, and with it have our mindsets - less is more, ease and convenience is preferred, so what changes can you make now to save time and money later? Continue Reading
May 10 12 minute read How Marketers Should Respond to the Apple iOS 14 Update The Apple iOS 14 privacy update is changing the way marketers and advertisers promote their businesses using customer data - but it doesn’t have to be the end of advertising to iPhone users altogether. Continue Reading
Apr 30 9 minute read Apple’s iOS 14 Privacy Update Demands Action from Marketers Consumers are excitedly awaiting the iOS 14 update from Apple which means data tracking permissions are about to become front-and-centre of the iPhone user’s experience. Continue Reading
Feb 19 7 minute read Introducing Reminder Advertising and How it Boosts Traffic & Sales Reminder advertising is a powerful marketing tactic to keep you in the mind of your potential customers. Continue Reading
Feb 12 13 minute read How to Run a Successful Virtual Event in the Covid Age If, like me, you’re looking for the pluses to have stemmed from our ‘new normal’, one would have to be the change in work routines, and also meetings and events. Continue Reading
Feb 5 8 minute read A Beginner’s Guide to Reviewing Any Website’s Traffic Performance If you’re looking to increase leads, conversions, or sales, or review the visibility of your brand and website online, look no further than website traffic. Continue Reading
