Blog

How Can My Sales Team Use Buyer Personas?

In its most basic form, a buyer persona is a fictional, generalised representation of your ideal customers.

How Do I Use Facebook Pixel?

Not seeing much success from your top of the funnel social media ads? It might be time to delve into the world of remarketing, with the help of Facebook Pixel.

May
24

17 minute read

How to Explain Social Algorithms To Your Boss

Over the last couple of years, marketers across the globe are feeling the wrath of social media algorithms.

May
20

14 minute read

Which Facebook Ad Type is Best for My Social Goals?

Implementing Facebook Advertising into your social media strategy is a great way to raise brand awareness, increase engagement and drive conversions.

May
17

12 minute read

3 Apps That Support Mental Health Wellness for Employees Everywhere

Mental health problems in the workplace are common, with 1 in 6 employees currently experiencing common mental health problems, including anxiety and depression.

May
15

16 minute read

How to Use Buyer Personas for Targeting in Facebook Advertising

Reaching the right people at the right time in the right place can sometimes be a guessing game on social media platforms like Facebook.

May
13

30 minute read

The HubSpot Academy Marketing Certifications You Need to Take in 2019

Explore HubSpot Academy for a range of certifications and courses to boost your marketing and HubSpot knowledge.

May
10

15 minute read

Instagram Stories: New Camera, DIY Filters and Donation Sticker All Coming Soon

Ever-evolving Instagram is due to release a host of new changes and updates, as revealed at the Facebook Developer Conference.

May
3

13 minute read

3 Ways to Ensure Marketing Transparency for Privacy and Data Protection

In a post-GDPR world, privacy and data protection are huge factors for marketers. But are consumers as nervous about sharing their details as you might think?

Apr
26

10 minute read

A Sneak Peek at Twitter's New Desktop Layout

Today, we were treated to our first look at the slowly rolled-out Twitter redesign.

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